Analysis about the impact of flipped classroom and technology in the educational process on the Design of Graphic Communication

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Ricardo-Adán Salas-Rueda
Ana-Libia Eslava-Cervantes
Estefanía Prieto-Larios

Abstract

The objective of this mixed research is to analyze the impact of the flipped classroom in the educational process on the Design of Graphic Communication. The sample is made up of 20 students who took the Formal Expression I course at a public university in Mexico City during the 2020 school year. This research proposes the consultation of the videos before the class and use of the Sketchbook application during the face-to-face session through mobile devices. The Sketchbook application allows analyzing the images of the human face, draw and check the dimensions of the objects through mobile devices. At home, the students consulted the videos about the Sketchbook application to learn the use of this technological tool. The results of machine learning (linear regression) indicate that the use of the Sketchbook application and mobile devices in the learning process positively influences the active role of the students. The flipped classroom allows the construction of new educational spaces where students actively participate during the educational process. Finally, the flipped classroom is a pedagogical model that is transforming the organization and implementation of the activities in the 21st century with the support of technology.

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How to Cite
Salas-Rueda, Ricardo-Adán, Ana-Libia Eslava-Cervantes, and Estefanía Prieto-Larios. 2021. “Analysis about the impact of flipped classroom and technology in the educational process on the Design of Graphic Communication”. Vivat Academia. Journal of Communication 154 (March):25-39. https://doi.org/10.15178/va.2021.154.e1238.
Section
Monograph 2
Author Biographies

Ricardo-Adán Salas-Rueda, National Autonomous University of Mexico

Doctor in Design of New Technologies. Full-time researcher at the Institute of Applied Sciences and Technology, National Autonomous University of Mexico. National Researcher SNI level 1 (2019-2021).

Ana-Libia Eslava-Cervantes, National Autonomous University of Mexico

Institute of Applied Sciences and Technology, National Autonomous University of Mexico. Mexico.

Estefanía Prieto-Larios, National Autonomous University of Mexico

The National Autonomous University of Mexico. Mexico.

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