The case of Pinterest: self representation and virtual collection through images

Abstract

If the uses of photography illustrate the society of each moment, in our current hypermodern era we see how the personal representation, the communication and the collecionism are part of these uses. Many users of social networks do not produce content for themselves, but use it instead as a tool to communicate between them. The platform Pinterest is a place to organize the things in which we are interested in in different folders at the same time that we can show them to the rest of the world. Thus enables the transmission of information and the horizontal communication between users, key features of the social media in Internet.