Radio and Music Repetition on On-Demand Services
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Abstract
For almost 100 years, music radio formats were in a kind of monopoly situation, regarding the established situation with the listeners. But with more and more music being digitalized and becoming available on the Internet, broadcasters, and particularly music radio formats, found to be threatened by a several digital alternatives. In this article, it is our intention to show how repetition, a radio landmark for broadcasting formats, is also a decisive tool to the on-demand music services, how this situation can threaten radio, and how may radio fight this menace.
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