New learning resources in the european framework: creadictos (creativity festival UCJC)

Abstract

One of the most useful teaching methodologies is problem based learning because it enables students to put theoretical knowledge into practice and to develop technical and professional skills.
The Univertity Camilo José Cela offers this practical didactic technique through Creadictos as part of the degree in Public Relations and Advertising. Creadictos introduces an innovative working methodology which makes students face real problems and situations. As a result they are able to understand professional problems or situations from a practical perspective and, at the same time, identify principles that sustain knowledge attaining learning objectives related to reasoning and critical thinking.